CupCakes - The Captain of Them All
Call it a cupcake caper: mystery surrounds who "invented" the original Hostess® CupCake in 1919, although it was baking executive D.R. "Doc" Rice, who, in 1950 added the signature seven squiggles and vanilla-crème filling — a move that created the best selling snack cake in history.
As the vintage slogan said, "You get a big delight in every bite." Florida resident Suzanne Rutland clearly agrees. She's reportedly eaten more than 50,000 Hostess CupCakes, as many as four per day since her early childhood when she founded a Hostess CupCake Club. "Creamy" was the secret password.
"We all have things that we love and can't live without," she said. "Some people need their coffee each morning. I need my Hostess CupCakes!"
While it's hard to improve on perfection, consumers have been able to sink their teeth into a few twists on the original classic Chocolate CupCake over the years, including Orange, Golden and the newest member of the CupCake family, Strawberry CupCakes, introduced just this year.